Monday, December 10, 2007

Tagging - making it mainstream

Surprise, Surprise: Delicious Still Not Mainstream from Read/WriteWeb by

Yesterday, Yahoo! released the top 10 del.icio.us tags for 2007, and with they exception of "music" at #4 and "travel" a #8, they are exclusively related to technology (with slight license taken to include "photography" and "games" in with the tech crowd). Below is the full list:

  1. Design
  2. HDTV
  3. Games
  4. Music
  5. Web 2.0
  6. Video
  7. Ubuntu
  8. Travel
  9. Photography
  10. Mac

While the list did include search staples like video, music, and travel, the inclusion of a Linux distribution as the 7th most tagged item of the year is telling: del.icio.us is still not mainstream.

Notably absent, of course, are tags about celebrities/gossip, sports, health, and major world news items. Those sort of things, which are massively popular each year among mainstream searchers, need to be present before anyone can seriously start to think about social bookmarking sites as a good basis for a search engine.

Of course, for those who wish to try, you could check out deliGoo ( review) or 50 Matches (review).

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